Dietram Scheufele, John E. Ross Professor in Science Communication at the University of Wisconsin, Madison and Co-PI of the Center for Nanotechnology in Society at Arizona State University, will visit the MPI-CBG on Wednesday, 5 December 2012. His seminar will take place in the auditorium of the MPI-CBG at 16:00.
Dietram Scheufele:"The science of communicating new technologies: What research tells us about what we’ve been doing wrong about bridging science-public divides"
Scheufele's most recent work focuses on the role that social media and other emerging modes of communication play in our society. Scheufele has published extensively in the areas of public opinion, political communication, and public attitudes toward emerging technologies, including nanotechnology, synthetic biology, stem cell research, (nuclear) energy, and GMOs. His article on Framing as a theory of media effects, for instance, is identified by Thomson Reuters Web of Science as the most frequently cited article in Journal of Communication since 1999 and by Microsoft Academic Search as one of the 10 most cited articles ever in the communication discipline.
Scheufele is one of only two mass communication scholars to have won both early career awards in the discipline, the Young Scholar Award for outstanding early career research from the International Communication Association, and the Hillier Krieghbaum Under-40 Award for outstanding achievement in teaching, research and public service from the Association for Education in Journalism & Mass Communication.
Please do not miss this exciting seminar - everybody is welcome to attend!